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Ashley Elfend
Product & CRM manager
Product & CRM manager with a background in digital marketing, startup consulting, and project
management. Most recently at Retention Science, I worked with early-stage to post-finance
subscription companies so I've seen firsthand what it takes to grow an ecommerce business. When
I'm
not working, you will most likely catch me watching an NBA game, trying a new recipe in my slow
cooker, or finding some random way to exercise.
Jamie Shaw
Customer Success Manager
Through continuous communication, Jamie ensures all strategic plans are executed in a timely
matter! She loves creating connections with our partners in order to understand their specific
wants and needs. She spends her days at Stealth aligning projects, answering questions, and
making sure all team members are working together and moving in the same direction! Jamie has
experience in brand creation, supply chain management, customer service, team building and
leadership, specially in the subscription industry! Outside of work, Jamie loves to work up a
sweat in the gym or outside and also has a love for food and wine!
Sonja Bistranin
Strategic Marketer
Strategic marketer with a background in digital marketing, product launches, content creation,
and brand strategy. Both creative and analytical, I have a career path that centers around
growing businesses from early-stages to multi-million dollar valuation. With humble beginnings
in editorial, I forayed into content marketing and advertorials, leading me into a career that
includes Uber and TechStyle Fashion Group.
At Stealth I manage CRO optimization and CRM programs for our partners - all the while making
millennial jokes, obsessing over everyone’s dogs, and sipping coffee 24/7.
Chris Lee
Head of Paid Social Acquisition
Passionate and results oriented media buyer with over 15 years experience in growth marketing and
9 years as a Facebook buyer. Worked on all sides of the house (advertiser, publisher, agency)
and most recently worked at Facebook as a Client Solutions Manager, consulting the largest
gaming companies in the world on strategies and tactics to maximize their value on Facebook's
platforms. Prior to this, worked at various gaming, ecommerce/subscription companies, with a
keen focus on analytics and growth.
In my free time, I'd like to be doing one of the following: traveling, eating good food, drinking
some good craft beer, hiking, working out, or playing some retro video games!"
Ryan Wood
Head of Growth
For the last 10+ years, Ryan has been starting and scaling businesses through growth marketing
campaigns via media buying, email marketing, CRO, affiliate marketing, influencer marketing,
podcast advertising, etc. in categories ranging from social good ecommerce companies to mobile
apps. Ryan brings a breadth of knowledge and tactical experience to every one of our clients and
ensures that all clients have a well-thought-out and strategically developed growth plan that is
tied directly back to the business’s P&L. Throughout his career to-date, Ryan has spent $100M+
in digital advertising campaigns, across dozens of channels and businesses, and has a track
record that ensures all Stealth clients are served to the highest degree possible.
Evan Padgett
General Manager and Partner
Evan Padgett is a tenured ecommerce & subscription commerce executive with over 15 years of
experience. At the age of 20, he started his internet career as a analyst at Intermix Media, the
parent company that spun out MySpace.com that was purchased by NewsCorp a few years after
launching. After his stint at Intermix, Evan joined Intelligent Beauty as employee number 8,
where he managed analytics and funnel optimization for incubated brands such as IQ Derma and
Sensa. As that business grew, so did the scope of Evan’s responsibilities and the processes
needed to support an enterprise that quickly reached over $300M in annual revenue. While at
Intelligent Beauty, Evan became the VP of Analytics and Business Intelligence for the in-house
incubated company JustFab, a women’s subscription shoe delivery company where he also oversaw
the Customer Service operations that grew from 35 people domestically to over 600 people both on
and offshore. Steadily rising in the ranks, Evan grew into the SVP at JustFab, managing
Analytics, Member Service, and Customer Acquisition / Media for all in-house properties. In
early 2015, JustFab acquired competitor ShoeDazzle and Evan was promoted to be the General
Manager of both properties, with full P&L responsibility of $250MM in annual e-commerce revenue
and a team of over 90 people and 8 VP+ Executives reporting underneath him. After 10 years with
JustFab, Evan was recruited by and joined another rocketship subscription commerce company
called ThriveMarket.com as their CMO in charge of all things digital, growth and acquisition
with over $100M in revenue being generated. Evan brings a deep analytical understanding to
digital marketing strategies, methodologies and execution tactics that has helped over 6
different brands eclipse $100M in annual revenue.
Brent Freeman
Founder, President & CEO
Brent Freeman is a serial entrepreneur and seasoned online marketing executive who cut his teeth
in the internet world in the direct response customer acquisition, email marketing, ecommerce
and data analytics world as an early team member of CPADNA, the performance marketing division
of ad network Dedicated Media. During his tenure there, Brent was a part of the team that turned
CPADNA from a fledgling offshoot into a multimillion dollar performance advertising division.
Soon thereafter, Brent founded Roozt.com, an online marketplace platform for social good
consumer brands, which was built from the ground up using the fundamentals of direct response
customer acquisition, emailing, and affiliate marketing and quickly grew into seven figure
revenue generating, industry leading brand. Roozt was featured in Mashable, Forbes, Huffington
Post, INC.com, PandoDaily, Today Show, NBC, ABC as well as many other outlets. In 2014,
Roozt.com was acquired by Novica.com, an international online marketplace for artisans backed by
National Geographic. Brent has written for Entrepreneur.com on startup life as well as for
INC.com on social entrepreneurship and does key note speeches regularly on the topic around the
country. Today, Brent is an EIR & Venture Advisor at Crosscut Ventures, an early stage venture
fund in Los Angeles and is a Founder, President, and CEO at Stealth, an online marketing firm
focused on
connecting the dots between data analytics, direct response marketing and increasing online
sales. In his free time, Brent teaches for-profit, social entrepreneurship to low-income,
at-risk high school students in the Los Angeles & Bay Areas.
Paige Myskens
Media Buyer
Strategic, data-driven, zealous media buyer that’s always willing to get my hands dirty. From
content creation, to implementation of growth tactics across numerous acquisition channels, I’m
always willing to accept a challenge and am driven to do what it takes to reach given KPIs. With
a
team-oriented mentality, I am energized by collaboration and enjoy creating and maintaining
cohesiveness across any team I work with. When I’m away from my desk, you’ll likely find me
relaxing, enjoying the outdoors, or just watching hours on end of The Office.
Kyle Anderson
Business Intelligence Engineer
Ceci Garcia
Marketing Manager
Detail oriented with a creative streak, I bring over 15 years’ experience of working in ecommerce
in several areas. From helping to build out customer service teams, working in social media, I’m
passionate about engaging customers and seeing what makes them tick. I run the day to day on
Stealth’s influencer and affiliate programs and hail from Southern California. In my spare time,
I like to travel, discover new eats and spend time with my exuberant daughter, Sofia.
Norma Larosa
Chief Compliance Officer:
Finance, Government Relations, Compliance, Operations
"Fearless flyer ... Norma T. LaRosa, Chief Compliance Officer: Finance, Government Relations,
Compliance, Operations
Passionate about making a positive impact through business.
Expert in strategic marketing, founder & leader of three tech companies, skilled in e-commerce,
entrepreneurship, finance, venture capital, executive coaching, strategic partnerships,
next-level growth strategies, customer support, Benefit Corporations, 401c3 management, and
execution metrics."
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